Elizabeth Bacharach
Health Writer & Strategist - Ro Research Lab
Elizabeth Bacharach is the Manager of Organic Content at Ro, where she leads Ro’s organic content, SEO, and AEO strategies to grow search and AI visibility, build brand awareness, and help more people access trusted health information and care.
She holds a master’s degree in journalism from Northwestern University’s Medill School of Journalism and a bachelor’s degree in English and Spanish from Bucknell University. Her career spans health and wellness reporting, editorial strategy, and evidence-based content development, with previous roles as content manager at THE WELL and associate editor at Shape. Her work has also appeared in Women’s Health, Cosmopolitan, LIVESTRONG, and POPSUGAR, among others.
Education
- UndergraduateBA in English Literature and Spanish from Bucknell University
- GraduateMS in Journalism from Northwestern University Medill School of Journalism